They have to sign contracts, all employees of the show do. I worked on Contender season's 1, 2 & 3 and I believe the fine for giving out information was 3 million dollars. You'd have to claim bankruptcy. Sometimes, if production has a big enough budget, they'll try and keep everyone on lock down until the show has aired, but that is rare. Also you have the live show with the two finalist so you never know who's going to win the entire show.
To be honest though I sure that some of these guys have told people. However, if you think about it it's in everyones best interest to keep their mouth shut. Let's say a news department like MMA Weekly got hold of who won this season of TUF. By printing it they might make the shows ratings go down, sure they'd capitalize on that one story, but they'd lose more readers on all of the future stories they would have published about TUF.
The real money for everyone comes after the show. This includes the fighters, the UFC & the media. That's why they stay quite.
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